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Top Tips For Designing Labels For Bottles

designing labels for bottles

You’ve got a great formula, a cracking logo, and customers ready to buy. All you need now is a great look for your bottle – but if you’re not a natural designer, this is easier said than done. If you don’t have the budget to pay a professional, here’s our guide to designing labels for bottles to give your products a premium finish.

Get Inspiration From Other Brands

If you’re not sure where to start, take a look at other brands’ bottle designs for inspiration. This can help you decide on the best style for your product packaging – whether you want something bright and bold or more on the minimalist side.

Use A Template

There are lots of free customisable label templates online to help you design your labels. Canva is a great free design tool if you’re just starting out – you can customise many of the colours and images for free, although you’ll need to upgrade to remove the watermark on certain elements. Top tip: make sure you know the size of the labelling area for your bottle before you start designing – it’ll save you a lot of fiddly resizing later.

Source Your Bottle Before You Begin

This may sound obvious, but if you have a lot of exciting design ideas it can be easy to get swept up in creating your labels. You’ll need to know the size of the bottle and the labelling area before you can design your labels properly, so it’s important to know what you’re working with. We offer a huge range of glass and plastic bottles for lots of different industries, including catering, cosmetics, pharmaceuticals and more. Buy a sample bottle – or as many as you need – in our online store.

Stay On Brand

Make your products instantly recognisable by including your logo on your label design. You’ll also need to make sure your design fits in with your branding – for example, if your brand is all about simplicity, don’t use lots of bold, bright colours.

Stand Out From The Crowd

While you want your products to stay on brand, you also need to stand out from all the other products on the shelf (or, you know, internet). Make sure your USP is front and centre, so customers know what they’ll get from you that they won’t get anywhere else. It’s also important to include information like ingredients, flavours, and scents.

Be Font-astic

The font you choose can have a big impact on your label design. You’ll want to select something that’s easy to read – especially if you’re using small bottles. But legible doesn’t need to mean boring. For stylish fonts that are super readable, take a look at Futura, Raleway, and Playfair Display.

Make Room For White Space

When it comes to design, sometimes less is more. Don’t cram your labels with images and text unnecessarily – keep your design clean and readable by including plenty of white space. White space is the unused area around the elements in your design, and it helps keep your message and brand clear.

These tips will get you off to a great start when it comes to creating and designing labels for bottles. If you still need to source bottles for your products, we’ve got a huge range for you to choose from. From cosmetic containers to juice bottles, you’re sure to find a great bottle to make your label pop. Shop the full range of glass and plastic bottles here.

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Packaging For Etsy Products: Top Tips

packaging for etsy shops

Running an Etsy shop is a full-time business. Even if it’s set up as your side hustle, you’ll know there are a million things to think about. From making your products to taking great photos, there’s always something to do. And packaging for Etsy sellers is no different.

Packaging is hardly the most exciting part of running an Etsy shop, but it’s extremely important. If you package your products well, you can take care of safety, branding, and customer satisfaction in one fell swoop! As the UK’s largest online packaging supplier, we’re well-equipped to pass on some top tips for packaging your products for the ultimate Etsy customer experience. Here are our top tips:

Glass Vs Plastic

Glass has universal appeal – it looks great, feels premium, and it’s better for the environment than plastic. But it’s also highly fragile, meaning it’s more difficult to package and ship without breakages. Depending on the types of products you sell on Etsy, you’ll need to weigh up the risks of the different materials available to you and decide which is best for your online shop. For something a little different, aluminium is a unique material that offers a stylish alternative to traditional glass or plastic bottles.

Take Safety Seriously

Receiving broken goods is dangerous, not to mention disappointing. Safety should be a priority for any business, and Etsy shops are no different. If your items are prone to shattering or breaking, make sure you use plenty of padding and packing materials to ensure they stay intact until they reach their destination. Take a look at these eco-friendly alternatives to bubble wrap – your customers will appreciate your environmental awareness.

Spend A Little, Get A Lot

Many packaging companies sell their wares with minimum order quantities, meaning you have to pay for more packaging than you actually need. But if you can find a supplier who sells the packaging products in the numbers you need, you could be onto a winner. It means less waste, and better value for you.

Add A Personal Touch

Part of the fun of shopping from indie brands is the personal flourishes. Lots of Etsy shops add business cards, thank you notes, mini giveaways and other cute touches as thanks for shopping with them. There’s no need to go OTT – something as simple as a handwritten thank you card can be enough to make your customers remember you.

Offer Something Unique

Use your packaging to give your customers a reason to return. A voucher code they can use on their next order is always a great way to inspire customers to come back to you. Free samples are also a great incentive – if they love it, they could come back and buy the full product. Branded giveaways like pens, mini calendars or notebooks are also great for keeping your shop at the forefront of their mind.

Where To Get Great Packaging For Etsy Shops

At Ampulla, we offer a wealth of high quality bottles and jars. Our packaging products are popular with small businesses and Etsy shop owners across the UK, as you can buy as many items as you like with no minimum order. Alternatively, if you want to stock up on your packaging and buy your items in bulk, you can get great discounts in our online store. Take a look at our Etsy packaging picks below – or shop our extensive range of bottles and jars online.

Shop Our Etsy Shop Packaging Picks

50ml Glass Dropper Bottle - Packaging For Etsy 200ml Recycled Plastic Spray Bottle 20ml Aluminium Jar
50ml Glass Dropper Bottle 200ml Recycled Plastic Spray Bottle 30ml Aluminium Jar
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The Best Jars For Homemade Jam

jars for homemade jam

It’s a fact: delicious homemade jams deserve fabulous jars. Top quality jam jars with sturdy lids are really important for keeping preserves fresh for as long as possible, so you’ll need to invest in some great jars for homemade jam. Take a look at our favourite jam jars and pick your favourite!

Classic Jam Jars

These classic-look jam jars are perfect for your classic jam flavours – raspberry, strawberry, plum and apricot. With flat rounded sides, they’re easy to label if you’re giving them as gifts (or even just want to remember which flavour is which). Available here with metal twist-off lids, they’re designed to keep your jams fresher for longer. Here are our favourites – you can also shop the full range here.

Shop Our Classic Jam Jars

30ml Mini Jam Jar For Homemade Jams 150ml Glass Jam Jar 125ml Glass Food Jar
30ml Mini Jam Jars 150ml Glass Jam Jars 125ml Glass Food Jars

Orcio Jars

These Orcio jars add a Mediterranean flex to your homemade jams. Inspired by the beautiful shape of Italian Orcio pots, these jars are ideal for more decadent flavours. Think hot chilli jam, gooseberry and vanilla, or even rhubarb and gin. Take a look at the full collection here.

Shop Our Orcio Jars

106ml Orcio Jars For Homemade Jams 212ml Orcio Jars For Homemade Jam 125ml Glass Food Jars For Homemade Jam
106ml Orcio Jar 212ml Orcio Jar 314ml Orcio Jars

Hexagonal Jam Jars

For a country farmhouse flourish, you can’t go wrong with these hexagonal jam jars. The shape radiates rustic warmth, and you can choose jar lids in a range of colours and patterns for an added personal touch. Shop the full range here.

Shop Our Hexagonal Jars

45ml Hexagonal Jars For Homemade Jams 190ml Hexagonal Jars For Homemade Jam 280ml Hexagonal Jars For Homemade Jam
45ml Hexagonal Jars 190ml Hexagonal Jars 280ml Hexagonal Jars

Square Jam Jars

Our range of square jam jars is perfect for a modern, angular look. With flat sides and an elegant neck, these jars are fabulous for more innovative flavours. They’re also popular for savoury options, such as chutneys, relishes and condiments. Choose your preferred size below.

Shop Our Square Jam Jars

200ml Square Jars With Lids 282ml Square Jar & Gold Lid 282ml Square Jar & Button Lid
200ml Square Jar & Lid 282ml Square Jar & Gold Lid 282ml Square Jar & Button Lid

All our jam jars are available in quantities to suit you. For homemade jams, you can buy any number of containers in our online store – starting from just one jar. Choose from a huge range of affordable glass jars, with or without lids. You’re sure to find the perfect jars for homemade jam here!